Watch This!!: Chinti and Parker Meets Paternity

London-based clothing company Chinti and Parker {offers ethically produced playful, and often quirky, appeal} is teaming up with creative group Paternity {that specializes in patterns, hence the name} this season to create a high-impact twenty-eight-piece capsule of black, white, and mint knit maxi dresses and separates. The merino wool and cashmere collection was inspired by architecture and mixes polka dots big and small with diamonds, stripes, grids, and enlarged, blocked shapes. The designers released a hypnotizing short film that set their geometric pieces against the buildings that inspired them.

Watch This!!

 

A limited selection of the Chinti and Parker Meets Paternity collection is available now on Chinti and Parker's website. The full line will hit stores such as Selfridges and Net-a-Porter next week. Prices range from $145-$800.


Style.com

Net-A-Porter's New Mag

Net-A-Porter has launched a new weekly magazine titled "The Edit",  that caters to "women with great style and great stories" according to the magazine editor, Lucy Yeomans {formerly at British Harper's Bazaar}.  Net-A-Porter has had the online magazine of some form for awhile {under the moniker, "The Magazine"} but now it has a real, glossy-sounding name and is expected to release a print version of the magazine this fall. 

The first edition of "The Edit" with Natalia Vodianova
 Net-A-Poter

Featuring original editorials, advertisements, and context in a variety of languages, "The Edit," is a bona fide magazine in every way; the the print edition will compete with Vogue and Harper's Bazaar, according to WWD. The difference between "The Edit" and traditional fashion magazines will be that they will use intel directly from Net-A-Poter costumers, knowing exactly what is being bought at full price, on sale, what is being requested when sold out, and what is being passed over. This is a very resourceful way to cater to their readers as well increasing profitability.

We think this is a innovative twist on fashion mags and wish Net-A-Porter much success.

Refinery29, FashionMag, WWD

Mr Porter + Acne Capsule Collection

British online retailer Mr Porter {via Net-A-Porter} and Swedish street wear label Acne have formed a very chic duo for a new capsule collection. Acne helped to revamp the classic tux, which Jonny Johansson {Acne's creative director} considers "the male equivalent of the little black dress." 

The 14 piece collection consists of everything a man needs to be debonair: the trousers, jacket, shirt, coat, belt and even a bow tie. Wool, velvet, jacquard and silk are some of the fabrics used to give the collection that lux Mr. Porter style. Prices range from 80 to 800 euros {$102-$1020 USD} and can be purchased on the MrPorter.com. Go check it out!!!


FashionMag.com